Jan-Marten Veddeler - Digital Lions
Jan Veddeler is co-founder of Digital Lions, the world's first Fair Trade creative agency. An economist by training, he has worked mainly in the international development sector for the last years, across roles in finance and IT. Jan is a social entrepreneurship enthusiast, with a passion for impact measurement (walk the talk). With startequal.org, he fights for more equality of opportunity through 100% inheritance taxes (above a threshold).
Sessions
„Pitch & Thrive for Sustainability“ unser diesjähriges Sonderformat à la „Shark Tank“ in grün aka „Die Höhle der Löwen“, aber in nachhaltig. Aufgeteilt auf 4 Sessions werden jeweils 4 unternehmerische Ansätze zur Bewältigung der sozial-ökologischen Transformation vorgestellt und von unseren ausgewählten Juror*innen auf Herz und Nieren geprüft.
If we need Fair Trade standards for coffee, do we also need them for digital products and services like websites? The presentation discusses the opportunities and downsides of digital work and the gig economy, highlighting the need and chances of Digital Fair Trade. The concept is illustrated using the example of the world's first Fair Trade verified agency, Digital Lions in Kenya.